Posts Tagged ‘rant’
0SEO! The Teenage Zombie Brain Sucker Topic From Hell. If you’ve talked to me before you already know that I think it’s a sham. I don’t hate it per se, but I think it’s definitely one of the most over-hyped, over-paid-attention-to subjects of the decade.
So in light of recent resurfacing of this topic (a.k.a. we have to pitch our webservices to a client tomorrow), I finally put together some of my thoughts on it in a semi-coherent way. But get this… not only will I be semi-coherent, I will even borrow a page from marketing blogs’ book of clichés. (Do blogs have books or are they books? Hm.) I give you…
Tina’s Easy 4-step Cure to the Common SEO
1. Search engines aren’t the only way you should be marketing your website
Think about it this way: how many of your friends actually became friends with you because they were a stranger randomly yelling your name from the top of mountain? Probably not too many, except for the one that is a professional yodeler. On the internet, the search engine is like the random name-yelling. “Give me a blog!” “Okay here are 21 million blogs! Hopefully one is what you want!” A better way to tell people about your site is to use business cards, word-of-mouth, trading links (LEGALLY), and even email marketing if you have to. Search really should be a last resort.
Way to start New Year off, right? =)
Actually, this is not so about me having an existential angst session about my chosen profession, as it is about some realizations that have come to pass over this recent holiday season.
The main thing is this: design is not as important as designers think it is. If you have ever tried to explain your profession or show your portfolio to relatives or non-design friends or even some potential clients, you can probably understand what I mean. (I am speaking here mostly about *graphic* design, but this could also apply to other types of design like fashion, architectural, industrial.)
